Uncanny Valley by Anna Wiener
It kept me reading. I liked the coy refusals to name any company, making us feel like we might be living in a similar but other world: the “social network everyone hated,” the “search engine,” the “litigious corporation based in Seattle.” At one point she not-name-drops my favorite blogger, “a libertarian economist” and describes him in a not altogether flattering light. I wrote to tell him about it, and he responded, yes, “the book is fiction in a number of respects.” She’s not the only one who can be coy. My interest waned a bit when I realized that nothing was really going to happen. ( 
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